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Inside Amazon Payment Services

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How Fintech's and Big tech Are Growing Through Innovation

As of July 2023, the capitalisation of publicly traded fintechs has surged to 550 billion dollars around the world, marking a remarkable increase since 2019. Concurrently, the fintech landscape in the world boasts more than 272 unicorns, collectively valued at 936 billion dollars, a staggering sevenfold growth from just five years ago, when there were 39 firms valued at 1 billion dollars or more.

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How does Payment Link help the merchants

Amazon Payment Services introduced a unique, no-code solution known as Payment Link. This solution stands out because it creates payment links while eliminating the need for both complex coding or platform integration. It also offers strong security measures, maintains role-based access control (RBAC) for overseeing payment link generation, and provides a detailed audit trail on the Amazon Payment Services platform for comprehensive operation tracking.

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Meet Our Merchant: FlyEgypt Takes Flight with Amazon Payment Services

In 2015, FlyEgypt took to the skies, becoming a vital player in the Egyptian airline industry. Since the airline began operations, they have continually expanded their domestic and regional network, offering charter operations to approximately 80 European cities. The airline has a strong offering that connects travellers from Cairo, and locations around the world, to Egypt's premier holiday destinations, all while supporting the travel needs of hardworking Egyptians throughout the region.

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How Merchants Can Meet the Unique Expectations of Gen Z

From generation to generation the consumer segment undergoes significant shifts that are driven by the unique and ever-evolving expectations of each generation. Members of Gen Z are no different, and merchants that understand the unique aspects of Generation Z can earn the loyalty of the most diverse, socially conscious, and digitally savvy generation yet.

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Gen Z and the Evolution of Payment Preferences

Payment is the last step in the checkout process. A customer-centric payment experience prevents cart abandonment at the last hurdle so getting payments right is paramount to maximizing revenue. The merchants are addressing a new, changing demographic and the target customers have vastly different expectations about digital life and about payments

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