The Power of Payment Link

You might be wondering what makes Payment Link stand out as a solution, and how it can be applied effectively. The answer lies in the fact that Payment Link empowers merchants to receive payments with ease, by sharing a URL or link through various digital channels and social communication apps. Once a customer clicks the link, they are directed to the Amazon Payment Services payment page, with merchant invoice details displayed. This allows the merchant's customers to make convenient online payments using payment instruments including Debit/Credit cards, Visa, MasterCard, American Express, local cards such as Mada and Meeza, as well as digital wallets like STC Pay and Visa Checkout. Notably, we offer an innovative service called Installments, making Amazon Payment Services the exclusive Payment Service Provider (PSP) in the GCC region to enable installment payment options to merchants through banking partners.

Customised Payment Services

This feature has various benefits including:

  1. No need for customers to visit the merchant's website or app.
  2. The Merchant’s website is not required to initiate/collect payments.
  3. Practical scenarios include customers buying vehicle or travel insurance, with agents creating customized payment links for invoice payment via email or SMS.
  4. Customers can purchase event tickets through WhatsApp links.
  5. Merchants can send push notifications to customers for recurring payments like school fees, utility bills, subscription fees, and recurring rentals.
  6. Merchants have the capability to generate both individual and bulk payment links from the back-end, without the need for coding or platform integration.

How to Use the Back Office Portal

In addition to the Back Office Portal, merchants have the option to generate payment links through Amazon Payment Services APIs. Payment links can be generated from our Back Office Portal from day one and can be easily shared with our merchant's customers through email, SMS, WhatsApp, or any other social media platform. Below is a comprehensive, step-by-step guide for your reference: 

  • Merchants first need to log into our Back Office Portal

  • Go to the ‘Invoicing’ tab on the left side of the landing page, and select ‘Generate Invoice’.  Fill in the relevant details, and ensure that the merchant reference field has a unique value, each time an invoice is generated

  • Click ‘Confirm’, after which Amazon Payment Services will validate data and generate a unique invoice for the merchant, upon validation. This unique invoice URL can be copied and shared over WhatsApp or any other social media platform.

  • Amazon Payment Services automatically sends an email or SMS based on the invoice notification criteria selected in step 2. An example of the email is provided below. Please note that the email template can be customised based on merchant preferences.

  • Customers can then click on the ‘Pay Now’ button received via email or click on the URL received from the merchant. They will be redirected to the payment gateway as shown below. Customers can choose from the payment options offered, in this case a credit card.

  • Agree to the Merchant’s Terms and Conditions, and click on ‘Make a Payment’

  • Amazon Payment Services’ Back Office Portal allows merchants to view their invoice status and easily monitor them. In order to do so, click on ‘Invoice’ and select ‘Invoice Management’. On the landing page, you will see various filter criteria to select a particular invoice, to check its status or act upon that invoice.

Note: This report can be exported as Excel, CSV, PDF, or XML format

 

 

Abhishek Anand