Dear Valued Merchants,

Today marks a key milestone in Amazon’s promise to customers and businesses across the Middle East and North Africa (MENA) region. I’m proud to announce that PAYFORT is now Amazon Payment Services – a highly secure online payment service that is easy-to-use and seamlessly integrable.

It’s an exciting era for serving our community. Our mission will continue to be empowering businesses with simple, affordable, and trusted payment services. With the introduction of Amazon Payment Services, our local expertise and deep understanding of customers' online buying habits and trends in the region is now complemented by Amazon’s global capabilities, which unlocks further opportunities for all of us.

What does that mean for you? The launch of Amazon Payment Services brings you the same trusted services but with more capabilities and features, including more instalment plans that help make purchases more affordable for your customers. We've built Amazon Payment Services using Amazon technologies that help you monitor payment performance and offer protection against fraud. We also revamped API documentation to make it more intuitive and listened to feedback from the community of developers we have worked with. We developed a new mechanism to capture your feedback and help us solve for your goals and innovate on your behalf. 

You can learn more about our services and solutions we provide on our new website paymentservices.amazon.com, where you can also take a leap into the various pillars that will elevate your customers’ payment experience by encouraging you to focus on your business while we take care of payments needs.

This is a proud moment for us, made possible by the fantastic work of our team, merchants, and partners.

We look forward to serving you as Amazon Payment Services.

Thank you for being part of this journey.

Sincerely,

Omar Soudodi

Managing Director

Amazon Payment Services

 

FAQ

Q. What is Amazon Payment Services?

A. Amazon Payment Services (Formerly PAYFORT) is a payment service provider (PSP) that empowers online merchants with an array of payment services that will enable them to: (i) accept online payment using both global such as Visa, MasterCard and local payment methods such as mada, Knet, Meeza and Naps (Process Service), (ii) offer installments to the customers to make purchases affordable for their customers (Installments Service), (iii) monitor payment performance round the clock (Monitor Service), (iv) collect payment easily from their customers through invoicing service (Collect), and  (v) get actionable business insights on a regular basis (Insights).

Q. Is Amazon Payment Services the same as Amazon Pay?

A. No, Amazon Payment Services (Formerly PAYFORT) is a payment service provider (PSP) that empowers online merchants with an array of payment services that will enable them to: (i) accept online payment using both global such as Visa, MasterCard and local payment methods such as mada, Knet, Meeza and Naps (Process Service), (ii) offer installments to the customers to make purchases affordable for their customers (Installments Service), (iii) monitor payment performance round the clock (Monitor Service), (iv) collect payment easily from their customers through invoicing service (Collect), and  (v) get actionable business insights on a regular basis (Insights).

Whereas, Amazon Pay provides payment solutions that let people use the payment instruments stored in their Amazon accounts to pay for goods and services on third-party websites and in apps that accept Amazon Pay. Amazon Pay is used by both businesses and customers and is currently not available in the MENA region.

Q. What are the services under Amazon Payment Services?

Amazon Payment Services provides businesses with the following services:

  • Process Payments: Amazon Payment Services allows businesses to choose the payment methods and payment experience they want to offer their customers. Explore Process Payments

  • Installments: This service allows businesses to offer customers the option to pay in equal monthly installments using cards of major local and international banks, with upcoming plans for discounts and privilege schemes. Explore Installments

  • Lift: allowing repeat buyers to bypass certain authentication steps, thus reducing friction during the checkout experience. Explore Lift

  • Monitor: Businesses using Amazon Payment Services will have access to real-time monitoring tools across various payment instruments and suppressing card BINs due to unavailability. Explore Monitor

  •  Protect: providing robust transaction security and reducing fraud and chargebacks while eliminating false positives, thereby ensuring a high acceptance ratio. Explore Protect

  • Safe: allowing merchants to store card details with Amazon Payment Services using PCI certified, end-to-end transactions performed in a secure manner. Explore Safe

Q. How can I get started with Amazon Payment Services? How can I apply to process payments through Amazon Payment Services?

To get started to process payments with Amazon Payment Services, please visit our website and click the “Join our community” or “Join us” button to register for an invite by submitting the invitation request form. We will review your application and respond within 3 business days.

If approved, you will receive an invitation email asking you to complete your account setup by login using your Amazon Payment Services credentials. Based on your details that you provided, we will be providing you with a recommended service to start with while you can still customize your own payment stack as per your unique needs, then we will need some more business information that will help us creating your sales proposal and start the merchant account creation (onboarding/underwriting). At all stages, you can complete your info whenever while you monitor your progression through complete profile meter to be able to track and mirror your onboarding stages until going live.

If you are not initially selected, you will be placed on a wait list for access once Amazon Payment Services becomes generally available. 

Q. Do I need to sign a different agreement as existing merchant?

No, existing agreements will remain in place. 

Q. Will I have to change my integration to migrate to Amazon Payment Services?

No, you will not need to change any integration and configuration and there will be no technical investment needed from your end. If you are subscribing for additional services, then some tech effort may be required.

Q. Will there be any change to the FORT Backoffice login?
No, you can continue to login on FORT Backoffice using existing credentials, however the Backoffice will have a  complete new look and feel of Amazon Payment Services.

 

Omar Soudodi