We are excited to introduce our soon to be launched innovation: a multilingual, AI-powered chatbot that delivers instant, conversational support for merchants' pre-sales inquiries.

Multilingual Capabilities for Seamless Support

Leveraging advanced language models and cutting-edge natural language processing technology, the Amazon Payment Services AI assistant is designed to support merchants in multiple languages, including Arabic, Hindi, French, Mandarin, and Spanish, among others. This ensures merchants throughout the MENA region—regardless of location or primary language—can seamlessly access critical information and support when they need it most.

Transforming Merchant Support with Real-Time Assistance

Our AI chatbot revolutionizes the merchant support experience by eliminating long wait times, redundant information gathering, and fragmented service. The chatbot understands the full context of each query, providing tailored, actionable responses in real-time. Whether merchants are seeking guidance on onboarding, have pricing and fee-related questions, or need clarification on specific payment features, they can now receive instant support.

For instance, a merchant in Riyadh who needs clarification on transaction fees for different payment methods, such as credit cards or STC Pay, can interact with the chatbot and receive detailed, real-time pricing information, enabling faster, more informed decision-making.

This industry-leading multilingual functionality ensures that merchants across the MENA region, no matter their location or primary language, can access the information they need quickly and seamlessly.

Expanding Functionality Beyond Pre-Sales Inquiries

Beyond pre-sales support, the AI chatbot also assists merchants with a range of operational tasks, including documentation access, KYC (Know Your Customer) procedures, and integration troubleshooting. By offering support across these operational areas, the AI chatbot goes beyond just pre-sales assistance. It becomes a valuable partner in helping merchants manage the day-to-day complexities of running their business, freeing them up to focus on core activities like sales and customer service. The chatbot's ability to provide quick, accurate, and contextual support on a range of operational tasks can significantly improve a merchant's efficiency and overall business performance.

Commitment to Innovation

At Amazon Payment Services, we are driven by the goal of removing barriers, enhancing efficiency, and transforming how businesses in the Middle East interact with their payment provider. Our multilingual AI chatbot exemplifies this mission, delivering intelligent, instant support to merchants, regardless of their location or language. By breaking down accessibility barriers, we aim to make doing business with us easier, more convenient, and globally inclusive.

Come visit us at Seamless KSA, Payments & Fintech Hall 3, Booth Q14-H3 and experience the demo in person.

A few demos from our Gen AI Chatbot